The Right Way to Start Ads

Launching a Meta ad campaign without warming up your account is like walking into a marathon without any training. This blog post delves into why warming up your account is crucial and how to do it effectively.

Why Warm-Up Matters

Meta’s algorithm prioritizes trust and legitimacy. Accounts that suddenly start running high-budget ads without prior activity are often flagged as suspicious. By warming up your account, you demonstrate:

• Consistent behavior.

• A genuine interest in engaging with the platform.

• Credibility as an advertiser.

How to Warm Up Your Account

1. Post Regularly on Your Business Page
   Share content 3–4 times a week. Focus on providing value to your audience.

2. Boost Your Best Posts
   Allocate $10–$20 to boost high-performing posts. This step helps you:

• Gain visibility.

• Build initial engagement.

• Create a positive track record with Meta.

3. Engage with Your Audience
   Respond to comments, share posts, and create a sense of community. The more active your page, the better.

By taking the time to warm up your account, you’re setting the stage for long-term success and minimizing the risk of account issues.